Patrick Coyle – Native Ads expert and strategist behind nativeads.blog

Native Advertising with Taboola Ads: Ecommerce Marketing Tips, Funnels & Case Studies

Welcome to nativeads.blog—your expert hub for e-commerce native advertising strategy on Taboola. Discover proven insights and high-converting creatives designed to scale performance in Taboola Realize-powered campaigns.

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Stay ahead of the curve with the latest articles, case studies and creative trends in Native Advertising – with a special focus on what works on Taboola

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Native Ads vs Display Ads—How Taboola´s Realize Lets You Win Both Games

See how combining native and display ads with Taboola’s Realize streamlines budget management, drives higher engagement, and boosts ROAS — without having to pick just one channel. Follow our proven framework to launch, experiment, and scale both formats for continuous growth.

Patrick Coyle

Built for Performance Marketers. Powered by Experience.

After 15 years in digital marketing – from startups to international brands – I’ve seen what works (and what wastes money) in native advertising. Since 2022, I’ve been helping 100+ advertisers scale on Taboola, consistently outperforming targets as a Senior Growth Sales Manager.This blog is my way of giving back: actionable, tested, and ready to use – no fluff.

Explore the Native Ads Blog

Dive into a growing library of expert content on Native Advertising – from beginner guides to advanced Taboola campaign strategies.
Whether you're looking for creative inspiration, performance tips or real-life case studies: this blog has you covered.

How I craft a chatgpt photo prompt that outperforms stocky ad creatives

Patrick Coyle on crafting a chatgpt photo prompt that produces believable, thumb-stopping UGC. If your ads still look like ads, you’re...

44 minutes ago3 min read

Imprint & Return Policy Requirements for E-Commerce Campaigns Targeting Germany – What Taboola Advertisers Must Know

Running Taboola campaigns targeting Germany? Discover the must-have imprint and return policy details your landing page needs to stay compliant, avoid legal issues, and build trust with German customers.

3 hours ago4 min read

Patrick Coyle explaining what a listicle is and how to use it for higher conversions

What is a Listicle? A Complete Guide for High-Converting Content

Discover what a listicle really is, when to use it, and why it outperforms classic advertorials. Learn the proven 9-reason structure, plus insider tips on headlines, sticky CTAs, and conversion-boosting Buy Boxes.

6 hours ago3 min read

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